Star Rating

Note: If you are viewing a green star, click here for information.

If viewing the Star Summary, place the cursor over the record row to view a more detailed break down of each category.

The "Star Rating" system formula will calculate a score based on the following four categories: (and two bonus categories)

CP Visits last 12 months: is a calculation of how many CP Visits in the last 12 months. The highest weight of this category towards the full star rating is 3 points.
CP Spend per RO in the last 12 months: is the Average CP dollars spent per RO in the Last 12 Months. The highest weight of this category towards the full star rating is 5 points.
Cars purchased in the last 7 years: number of vehicles purchased in the last 7 years. The highest weight of this category towards the full star rating is 2 points.
Most recent car purchase in months: The highest weight of this category towards the full star rating is 5 points.

Impact of CSI Survey:

CSI is a bonus category that can help increase your customers star rating. Give a customer a chance to be surveyed and this will help their individual score increase just by telling you about their experience, whether it was a good or bad one:

CSI surveys returned - DealerMine takes a count for the number of surveys returned for each customer and scores accordingly. The highest weight of this category towards the full star rating is 4 points.
CSI Avg score - DealerMine looks at all CSI results ever submitted for each customer and uses the average overall score. The highest weight of this category towards the full star rating is 4 points.

Under the Influence Map, the colors of the circles and/or stars will change based on the CSI Survey ratings for each customer (CSI’s need to be performed from DealerMine).

The "Star Rating" system is also a Sort Option offered on the "Targets" section of the "Call Select" screen when choosing your calls for the day. At times it may be helpful to sort "By Star Rating Highest to Lowest" or vice-versa.